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H & M Hennes & Mauritz AB is a multinational fashion retailer headquartered in Sweden. Known for its fast fashion business model, H&M offers affordable clothing, accessories, and homeware. The company has a significant global presence, operating thousands of stores across 75 geographical markets and employing over 100,000 people worldwide.
Karl-Johan Persson (grandson) Charlotte Söderström (granddaughter) Tom Persson (grandson) Erling Persson (21 January 1917 – 28 October 2002) was the founder of H&M (Hennes & Mauritz). [ 1][ 2] He got the idea following a post- World War II trip to the United States: He was impressed by the country's efficient, high-volume stores. [ 2]
Retrieved from "https://en.wikipedia.org/w/index.php?title=H%26M_Hennes_%26_Mauritz&oldid=310701049"
October 1, 2020 at 9:11 AM. STOCKHOLM (Reuters) - H&M plans to close hundreds of stores next year as the coronavirus crisis drives more shoppers online, the world's second biggest fashion retailer ...
H&M (Hennes & Mauritz), possibly the most well-known Scandinavian fashion brand, [8] is a Swedish based clothing line which began in 1947 in Västerås, Sweden, that has expanded worldwide. Starting out with only women's clothing, the company now sells men's, women's, and children's apparel, as well as home design products.
The brand is described as "creating contemporary minimalist collections for mid-range prices" [ 2] for women and men. COS is an abbreviation of “Collection of Style.”. The brand advertises a design ethos of pieces made to last beyond the season with a focus on craftsmanship, and of using sustainably sourced materials for its products. [ 3]
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