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2. How Red Lobster’s misguided endless shrimp promotion ... - AOL

   www.aol.com/red-lobster-misguided-endless-shrimp...

   The change cost Red Lobster $11 million. Red Lobster filed for bankruptcy Sunday, and the bankruptcy filing sheds new light on Thai Union’s role in the endless shrimp mishap. Red Lobster said it ...

3. How a global seafood giant broke Red Lobster - AOL

   www.aol.com/finance/global-seafood-giant-broke...

   Red Lobster lost $11 million following the deal, its bankruptcy filing states. Endless shrimp was an embarrassment for Red Lobster, spoofed on Comedy Central’s “The Daily Show” and social media.

4. Red Lobster didn’t go bankrupt because of $20 Endless Shrimp ...

   www.aol.com/finance/red-lobster-didn-t-bankrupt...

   According to Red Lobster’s filing, “Endless Shrimp” was historically a limited-time promotion. However, former CEO Paul Kenny decided to add it as a permanent menu item in May 2023 despite ...

5. Red Lobster - Wikipedia

   en.wikipedia.org/wiki/Red_Lobster

   Red Lobster Hospitality, LLC is an American casual dining restaurant chain headquartered in Orlando, Florida.The company has operations across most of the United States (including Puerto Rico and Guam) and Canada, as well as in China, Ecuador, Japan, Malaysia, Mexico, Philippines, Turkey and the United Arab Emirates; as of June 23, 2020, the company had 719 locations worldwide.

6. Red Lobster was nearly crippled by all-you-can-eat shrimp ...

   www.aol.com/red-lobster-offering-endless-lobster...

   Red Lobster is in trouble. Its solution: all-you-can-eat lobster, just months after an endless shrimp promotion led to deep losses that the company is still trying to dig out of. In celebration of ...

7. Column: It wasn't just the endless shrimp — Red Lobster's ...

   www.aol.com/news/column-wasnt-just-endless...

   According to the bankruptcy filing, the restaurants' guest count is still about 30% below its pre-pandemic level. Over the last year, its operating earnings have fallen by 60%. The chain lost $76 ...

8. Endless shrimp contributed to an $11 million loss at Red ...

   www.aol.com/finance/endless-shrimp-contributed...

   The restaurant learned a few lessons last year. ... Red Lobster’s Endless Shrimp promotion was a big part of the reason the chain reported an $11 million operating loss in the third quarter of ...

9. Red Lobster’s endless shrimp deal was too popular ... - AOL

   www.aol.com/red-lobster-endless-shrimp-deal...

   Business tends to slow down at Red Lobster locations during the third and fourth quarters, so its parent company, Thai Union, launched a new promotion. For $20, customers could eat as much shrimp ...