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  2. Mass media - Wikipedia

    en.wikipedia.org/wiki/Mass_media

    Examples include: Corporations use marketing public relations to convey information about the products they manufacture or services they provide to potential customers to support their direct sales efforts. Typically, they support sales in the short and long term, establishing and burnishing the corporation's branding for a strong, ongoing market.

  3. English literature - Wikipedia

    en.wikipedia.org/wiki/English_literature

    The first page of Beowulf. Old English literature, or Anglo-Saxon literature, encompasses the surviving literature written in Old English in Anglo-Saxon England, in the period after the settlement of the Saxons and other Germanic tribes in England (Jutes and the Angles) c. 450, after the withdrawal of the Romans, and "ending soon after the Norman Conquest" in 1066. [12]

  4. Glossary of literary terms - Wikipedia

    en.wikipedia.org/wiki/Glossary_of_literary_terms

    Literature. This glossary of literary terms is a list of definitions of terms and concepts used in the discussion, classification, analysis, and criticism of all types of literature, such as poetry, novels, and picture books, as well as of grammar, syntax, and language techniques. For a more complete glossary of terms relating to poetry in ...

  5. 21st century in literature - Wikipedia

    en.wikipedia.org/wiki/21st_century_in_literature

    The 21st century in literature refers to world literature produced during the 21st century. The measure of years is, for the purpose of this article, literature written from (roughly) the year 2001 to the present. 2001 – The Corrections by Jonathan Franzen; [1] Seabiscuit: An American Legend by Laura Hillenbrand; [2] Life of Pi by Yann Martel ...

  6. Business model - Wikipedia

    en.wikipedia.org/wiki/Business_model

    Business model. Business model innovation is an iterative and potentially circular process. [1] A business model describes how an organization creates, delivers, and captures value, [2] in economic, social, cultural or other contexts. For a business, it describes the specific way in which it conducts itself, spends, and earns money in a way ...

  7. Intertextuality - Wikipedia

    en.wikipedia.org/wiki/Intertextuality

    Intertextuality is the shaping of a text's meaning by another text, either through deliberate compositional strategies such as quotation, allusion, calque, plagiarism, translation, pastiche or parody, or by interconnections between similar or related works perceived by an audience or reader of the text.

  8. List of narrative techniques - Wikipedia

    en.wikipedia.org/wiki/List_of_narrative_techniques

    A narrative technique (also, in fiction, a fictional device) is any of several specific methods the creator of a narrative uses [1] —in other words, a strategy applied in the delivering of a narrative to relay information to the audience and to make the narrative more complete, complex, or engaging. Some scholars also call such a technique a ...

  9. Value proposition - Wikipedia

    en.wikipedia.org/wiki/Value_proposition

    Value proposition. In marketing, a company’s value proposition is the full mix of benefits or economic value which it promises to deliver to the current and future customers (i.e., a market segment) who will buy their products and/or services. [1] [2] It is part of a company's overall marketing strategy which differentiates its brand and ...