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Total equity. €20.764 billion (2023) [1] Number of employees. 127,000 (2024) [2] Website. unilever.com. Unilever PLC is a British multinational fast-moving consumer goods company founded on 2 September 1929 following the merger of British soap maker Lever Brothers and Dutch margarine producer Margarine Unie. It is headquartered in London ...
It was reported in 2012 by Euromonitor International that while sales of butter and spreadable oil fell, margarine sales increased by 1.1 percent, but sales of I Can't Believe It's Not Butter fell by 3.9 percent. 7 percent of sales at Unilever consists of spreads, with a significant amount consisting of butter substitutes, the sales of which ...
Suave is a company that was started by National Mineral Company in the United States in 1937 as a hair tonic. [5] The brand was later acquired by Helene Curtis Industries, Inc. [5][6][7] which, in the 1970s, started expanding the Suave name beyond hair care into other areas. The brand targeted discount stores and grew its offerings to more than ...
Evolution, also called The Evolution Of Beauty, is an advertising campaign launched by Unilever in 2006 as part of its Dove Campaign for Real Beauty, to promote the newly created Dove Self-Esteem Fund. The centre of the Unilever campaign is a 75-second spot produced by Ogilvy & Mather in Toronto, Ontario, Canada.
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Salon Selectives. Salon Selectives is a line of hair care products, ranging from shampoos and hair conditioners to hair mousses, sprays, gels, and oils. Introduced by Helene Curtis in 1987, Salon Selectives is considered the first salon-inspired mass market hair care brand. It was acquired by Unilever in 1996 and was restructured in 2000 with ...
A&W is a fast-food restaurant chain in Canada, franchised by A&W Food Services of Canada, Inc.[5] The company was initially a subsidiary of the U.S.-based A&W Restaurants chain, with the subsidiary opening its first franchise in Winnipeg in 1956. In 1972, Unilever acquired A&W's Canadian operations, leading to the subsidiary's separation from ...
Upfield B.V. Upfield Holdings B.V. is a Dutch food company owning multiple brands of margarine, food spreads, and plant-based foods, including Flora and Blue Band. It states that it is the largest plant-based consumer packaged goods company in the world, operating in 95 countries. [1]
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