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  2. Search engine optimization - Wikipedia

    en.wikipedia.org/wiki/Search_engine_optimization

    t. e. Search engine optimization ( SEO) is the process of improving the quality and quantity of website traffic to a website or a web page from search engines. [ 1][ 2] SEO targets unpaid traffic (known as "natural" or "organic" results) rather than direct traffic or paid traffic. Unpaid traffic may originate from different kinds of searches ...

  3. Keyword research - Wikipedia

    en.wikipedia.org/wiki/Keyword_research

    Keyword research. The objective of keyword research is to generate, with good precision and recall, a large number of terms that are highly relevant yet non-obvious to the given input keyword. [ 1] The process of keyword research involves brainstorming and the use of keyword research tools, with popular ones including Semrush and Google Trends.

  4. Backlink - Wikipedia

    en.wikipedia.org/wiki/Backlink

    Backlink. Relative to some web resource, a backlink is a link from some other website (the referrer) to that web resource (the referent ). [ 1] A web resource may be (for example) a website, web page, or web directory. [ 1] A backlink is a reference comparable to a citation. [ 2] The quantity, quality, and relevance of backlinks for a web page ...

  5. Domain Name System - Wikipedia

    en.wikipedia.org/wiki/Domain_Name_System

    Domain name resolvers determine the domain name servers responsible for the domain name in question by a sequence of queries starting with the right-most (top-level) domain label. A DNS resolver that implements the iterative approach mandated by RFC 1034; in this case, the resolver consults three name servers to resolve the fully qualified ...

  6. Lost in Algo-land: Are Content Syndication & SEO Still Symbiotic?

    www.aol.com/lost-algo-land-content-syndication...

    In the Uno Reverso, content syndication benefits from SEO indirectly by using it as a tool to determine what content to syndicate, such as stories close to ranking on Page 1 of Google or stories ...

  7. Search engine results page - Wikipedia

    en.wikipedia.org/wiki/Search_engine_results_page

    Search engine results page. A search engine results page ( SERP) is a webpage that is displayed by a search engine in response to a query by a user. The main component of a SERP is the listing of results that are returned by the search engine in response to a keyword query . The results are of two general types : sponsored search: advertisements.

  8. Link building - Wikipedia

    en.wikipedia.org/wiki/Link_building

    Link building. In the field of search engine optimization (SEO), link building describes actions aimed at increasing the number and quality of inbound links to a webpage with the goal of increasing the search engine rankings of that page or website. [1] Briefly, link building is the process of establishing relevant hyperlinks (usually called ...

  9. Domain name - Wikipedia

    en.wikipedia.org/wiki/Domain_name

    An annotated example of a domain name. In the Internet, a domain name is a string that identifies a realm of administrative autonomy, authority or control. Domain names are often used to identify services provided through the Internet, such as websites, email services and more. Domain names are used in various networking contexts and for ...

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