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  2. Search engine optimization - Wikipedia

    en.wikipedia.org/wiki/Search_engine_optimization

    t. e. Search engine optimization ( SEO) is the process of improving the quality and quantity of website traffic to a website or a web page from search engines. [ 1][ 2] SEO targets unpaid traffic (known as "natural" or "organic" results) rather than direct traffic or paid traffic. Unpaid traffic may originate from different kinds of searches ...

  3. Backlink - Wikipedia

    en.wikipedia.org/wiki/Backlink

    Backlink. Relative to some web resource, a backlink is a link from some other website (the referrer) to that web resource (the referent ). [ 1] A web resource may be (for example) a website, web page, or web directory. [ 1] A backlink is a reference comparable to a citation. [ 2] The quantity, quality, and relevance of backlinks for a web page ...

  4. Web content management system - Wikipedia

    en.wikipedia.org/wiki/Web_content_management_system

    A web content management system controls a dynamic collection of web material, including HTML documents, images, and other forms of media. [ 2] A WCMS facilitates document control, auditing, editing, and timeline management. A WCMS typically has the following features: [ 3][ 4] Automated templates. Create standard templates (usually HTML and ...

  5. Lost in Algo-land: Are Content Syndication & SEO Still Symbiotic?

    www.aol.com/lost-algo-land-content-syndication...

    In the Uno Reverso, content syndication benefits from SEO indirectly by using it as a tool to determine what content to syndicate, such as stories close to ranking on Page 1 of Google or stories ...

  6. Domain name - Wikipedia

    en.wikipedia.org/wiki/Domain_name

    An annotated example of a domain name. In the Internet, a domain name is a string that identifies a realm of administrative autonomy, authority or control. Domain names are often used to identify services provided through the Internet, such as websites, email services and more. Domain names are used in various networking contexts and for ...

  7. Search engine results page - Wikipedia

    en.wikipedia.org/wiki/Search_engine_results_page

    Search engine results page. A search engine results page ( SERP) is a webpage that is displayed by a search engine in response to a query by a user. The main component of a SERP is the listing of results that are returned by the search engine in response to a keyword query . The results are of two general types : sponsored search: advertisements.

  8. Keyword research - Wikipedia

    en.wikipedia.org/wiki/Keyword_research

    Keyword research. The objective of keyword research is to generate, with good precision and recall, a large number of terms that are highly relevant yet non-obvious to the given input keyword. [ 1] The process of keyword research involves brainstorming and the use of keyword research tools, with popular ones including Semrush and Google Trends.

  9. Search engine indexing - Wikipedia

    en.wikipedia.org/wiki/Search_engine_indexing

    Search engine indexing is the collecting, parsing, and storing of data to facilitate fast and accurate information retrieval. Index design incorporates interdisciplinary concepts from linguistics, cognitive psychology, mathematics, informatics, and computer science. An alternate name for the process, in the context of search engines designed to ...

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