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FUBU. FUBU ( / ˈfuːbuː / ⓘ, FOO-boo) is an American hip hop apparel company. FUBU stands for "For Us, By Us" and was created when the founders were brainstorming for a catchy four-letter word following other big brands such as Nike and Coke. [ 1] It includes casual wear, sports wear, a suit collection, eyewear, belts, fragrances, and shoes.
The hip hop fashion trends of the 2000s were all over the place and changed constantly, starting with the baller-type image. Michael Jordan's cover on Sports Illustrated was significant in hip-hop fashion because he was able to influence millions of people into the direction of baggy shorts, baggy tops, and gold chains. There have been other ...
Fashion of the 1980s was characterized by a rejection of 1970s fashion. Punk fashion began as a reaction against both the hippie movement of the past decades and the materialist values of the current decade. [ 2] The first half of the decade was relatively tame in comparison to the second half, which was when apparel became very bright and ...
In the late 1990s ski goggles became a popular accessory in hip hop fashion. [88] Hip-hop and rap artists influenced the fashion scene with oversized streetwear, making a mark on their fans sense of style. Some artists and music groups include Bones Thugs-n-Harmony, Boyz II Men, Notorious BIG, NWA, Tupac Shakur, and many more. [89]
Streetwear is a style of casual clothing which became global in the 1990s. [ 1] It grew from New York hip hop fashion and Californian surf culture to encompass elements of sportswear, punk, skateboarding, 1980s nostalgia, and Japanese street fashion. Later, haute couture became an influence, and was in turn influenced by streetwear. [ 2]
hieroglyphics .com. Hieroglyphics, also known as the Hieroglyphics Crew and Hiero, is an American underground hip hop collective based in Oakland, California. It was founded in the early 1990s by rapper Del the Funky Homosapien. The collective is currently composed of rappers Del the Funky Homosapien, Casual, Pep Love, producer/manager Domino ...
Phat Farm was established in 1992 by Russell Simmons, co-founder of Def Jam Recordings. [ 1] The brand was initially a men's clothing line and sold clothing items such as T-shirts, jeans, and jackets. The brand's early success was attributed to its association with hip-hop culture, which was growing in popularity at the time. [ 3]
Karl Kani. Karl Kani ( / kəˈnaɪ /; born Carl Williams on May 23, 1968 in Limon, Costa Rica) is a Costa Rican fashion designer, founder and CEO of the hip hop fashion brand Karl Kani. He comes from a modest family from Brooklyn, New York. [ 1] When he was young, he dreamed of combining his passion for hip hop music and fashion.
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