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Website. ray-ban .com. Ray-Ban is a brand of luxury sunglasses and eyeglasses created in 1936 by Bausch & Lomb. The brand is best known for its Wayfarer and Aviator lines of sunglasses. In 1999, Bausch & Lomb sold the brand to Italian eyewear conglomerate Luxottica Group for a reported $640 million. [1] [2]
Ray-Ban Wayfarer sunglasses and eyeglasses have been manufactured by Ray-Ban since 1952. Made popular in the 1950s and 1960s by music and film icons such as Buddy Holly , Roy Orbison and James Dean , Wayfarers almost became discontinued in the 1970s, before a major resurgence was created in the 1980s through massive product placements .
Aviator style sunglasses are intended to be worn under headgear and are characterised by dark, oftentimes reflective lenses and thin monel, steel or titanium metal frames with double or triple bridges and bayonet earpieces or flexible cable temples that hook more securely behind the ears. [1] The large lenses are not flat but slightly convex.
Luxottica owns not only a large portfolio of brands (over a dozen) such as Ray-Ban and Oakley but also retailers such as Sunglass Hut, Lenscrafters and Oliver Peoples, the optical departments at Target, and (formerly) Sears, as well as key eye insurance groups including the second largest glasses insurance firm in the US, EyeMed. It has been ...
Ray-Ban Stories are the latest in a line of smartglasses released by major companies including Snap Inc and Google and are designed as one component of Facebook’s plans for a metaverse. [2] Unlike other smart glasses, the Ray-Ban Stories do not include any HUD or AR head-mounted display. On September 27, 2023, Meta removed the "Stories" name ...
In some cases, these names actually refer to different lens designs and technologies implemented; however, the great majority are simply re-branded lenses originally known by another name. In recent decades, it has generally been considered a cliché throwback, and thus the generic name of anamorphic format has become predominant.
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