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FUBU ( / ˈfuːbuː / ⓘ, FOO-boo) is an American hip hop apparel company. FUBU stands for "For Us, By Us" and was created when the founders were brainstorming for a catchy four-letter word following other big brands such as Nike and Coke. [ 1] It includes casual wear, sports wear, a suit collection, eyewear, belts, fragrances, and shoes.
Ecko Unltd. is a streetwear brand that was founded by Marc Ecko, an American fashion designer and entrepreneur, in 1993. The brand was originally established as a T-shirt company and quickly gained a following among hip-hop and urban culture enthusiasts. [1]
Hip hop has sometimes come under fire for glorifying brands that shut it out and for embracing a fashion culture which does not embrace hip hop or black culture. [45] A dichotomy exists in the "collaboration" between influential hip hop artists who embrace designer brands and fashions, and these same brands that profit from hip hop's influencers.
The fashion of the 2000s is often described as a global mash up, [ 1] where trends saw the fusion of vintage styles, global and ethnic clothing (e.g. boho ), as well as the fashions of numerous music-based subcultures. Hip-hop fashion generally was the most popular among young people of both sexes, followed by the retro-inspired indie look ...
Fashion of the 1980s was characterized by a rejection of 1970s fashion. Punk fashion began as a reaction against both the hippie movement of the past decades and the materialist values of the current decade. [ 2] The first half of the decade was relatively tame in comparison to the second half, which was when apparel became very bright and ...
T-shirt day in Leipzig, Germany. A T-shirt (also spelled tee shirt, or tee for short) is a style of fabric shirt named after the T shape of its body and sleeves. Traditionally, it has short sleeves and a round neckline, known as a crew neck, which lacks a collar. T-shirts are generally made of stretchy, light, and inexpensive fabric and are ...
Akademiks (an intentional misspelling of "academics") is an American brand of streetwear clothing popular with devotees of hip hop music, art and fashion. The label was founded by two brothers, Donwan and Emmett Harrell, along with a group of partners. Akademiks has collaborated with Dutchess and Ceaser, the stars of VH1's Black Ink Crew, on a ...
Forbes magazine recently ranked the top 20 earners on its Hip Hop Cash Kings list, which spotlights male recording artists whose work is primarily classified as hip-hop or rap. Over the past 12 ...
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