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Enterprise Rent-A-Car is the official car rental service of the NCAA, NHL and the UEFA Europa League. From 2004 to 2010, it was a sponsor of the Professional Bull Riders (PBR) circuit. In 2018, it entered into a 15-year agreement to hold the naming rights for Enterprise Center, the home arena of the St. Louis Blues.
Enterprise Holdings, Inc. (doing business as Enterprise Mobility) is an American private holding company headquartered in Clayton, Missouri, in Greater St. Louis.It is the parent company of car rental agencies Enterprise Rent-A-Car, National Car Rental, Alamo Rent a Car and also operates several other transportation services including commercial fleet management, used car sales (through its ...
Car rental. A car rental, hire car or car hire agency is a company that rents automobiles for short periods of time to the public, generally ranging from a few hours to a few weeks. It is often organized with numerous local branches (which allow a user to return a vehicle to a different location), and primarily located near airports or busy ...
By 1980, the rental fleet had grown to 6,000 cars. In 1989, the fleet had grown to 50,000 and he changed the name of the company to Enterprise Rent-A-Car. By 1992, Enterprise surpassed $1 billion in revenues and by 1995, it reached $2 billion in revenues. In 2007, Enterprise purchased National Car Rental and Alamo Rent-A-Car.
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Ke is the risk-adjusted, theoretical rate of return on a Company's invested excess capital obtained through external investments. Among other things, the value of Ke and the Cost of Debt (COD) [6] enables management to arbitrate different forms of short and long term financing for various types of expenditures.
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