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The "Just Do It" campaign launched in 1988 was highly successful, with the company defining the meaning of "Just Do It" as being both "universal and intensely personal." While Reebok was directing their campaign at aerobics during the fitness craze of the 1980s, Nike responded with "a tough, take no prisoners ad campaign." One of the campaign's ...
Swoosh. The Swoosh is the logo of American sportswear designer and retailer Nike. Today, it has become one of the most recognizable brand logos in the world, and the most valuable, having a worth of $26 billion alone. [1] [2] Bill Bowerman and Phil Knight founded Nike on January 25, 1964, as Blue Ribbon Sports (BRS).
Davidson designed the Swoosh in 1971 while a graphic design student at Portland State University in Portland, Oregon. She started as a journalism major but switched to design after taking a design course to "fill an empty elective." [3] She attained a bachelor's in graphic design in 1971. [4] Phil Knight, who was teaching an accounting class at ...
You've seen the shoe, and you know the Swoosh — but chances are you don't know much about the history of the Nike logo.
One of the world's most iconic marketing slogans was inspired by a murderer. Nike first unveiled the "Just Do It" tagline at the end of a television commercial in 1988.. Since then it's become one ...
File:Logo NIKE.svg. Size of this PNG preview of this SVG file: 800 × 285 pixels. Other resolutions: 320 × 114 pixels | 640 × 228 pixels | 1,024 × 365 pixels | 1,280 × 456 pixels | 2,560 × 911 pixels | 1,000 × 356 pixels. Original file (SVG file, nominally 1,000 × 356 pixels, file size: 966 bytes) This is a file from the Wikimedia ...
Nike, Inc. Nike, Inc. [note 1] (stylized as NIKE) is an American athletic footwear and apparel corporation headquartered near Beaverton, Oregon, United States. [5] It is the world's largest supplier of athletic shoes and apparel and a major manufacturer of sports equipment, with revenue in excess of US$46 billion in its fiscal year 2022.
Just Do It and Buy the Dip? Leo Sun, The Motley Fool. July 2, 2024 at 5:20 AM. Nike 's (NYSE: NKE) stock sank 20% to a four-year low on June 28 after the company posted its latest earnings report ...