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Myntra continues to operate as a standalone brand under Flipkart's ownership, focusing primarily on "fashion-conscious" consumers. [ 14 ] In 2014, Myntra's portfolio included about 1,50,000 products of over 1,000 brands, with a distribution area of around 9,000 pincodes in India. [ 15 ]
Kanchipuram silk sari. The Kanchipuram silk sari is a type of silk sari made in the Kanchipuram region in Tamil Nadu, India. [1] These saris are worn as bridal & special occasion saris by most women in Tamil Nadu, Kerala, Karnataka & Andhra Pradesh. It has been recognized as a Geographical indication by the Government of India in 2005–2006.
Pothys (stylised as POTHYS) was established in 1923 by K. V. Pothy Moopanar under the name Pothy Moopanar to sell cotton sarees and dhotis woven on his own loom. K.V. Pothy Moopanar born in Srivilliputhur belongs to a heritage family of Weavers.
Kerala sari is regarded as the cultural costume of women of the Malayali community. [2] The grace and appeal of the golden borders contrasting with the otherwise plain white mundum neryathum of Keralite women has come to symbolize Malayali women. The sari is a hot favorite during the time of Onam, not just in Kerala but in other parts of India ...
With their migration to different countries, many Indian women began to wear the normal sari below the waistline, exposing the navel in a style known as a low-rise or low hip sari. The trend started during the 1950s, when saris were worn below the navel, with big pleats that were tightly draped across the curves of the body.
Mysore Silk is variety of mulberry silk produced in the Indian district of Mysore, Karnataka. Karnataka produces 9,000 metric tons of mulberry silk, accounting for nearly 45% of the country's total mulberry silk production. [1] In Karnataka, silk is mainly produced in the Mysore district and is a patent registered product under Karnataka Silk ...
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