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Milky Way is a brand of chocolate-covered confectionery bar manufactured and marketed by Mars, Incorporated.There are two varieties: the US Milky Way bar, which is sold as the Mars bar worldwide, including Canada; and the global Milky Way bar, which is sold as the 3 Musketeers in the US and Canada (neither bar is sold as Milky Way in Canada).
In the United States, it is marketed as the Milky Way bar. [3] It was first manufactured in Slough, England under the Mars bar name in 1932 by Forrest Mars, Sr., son of American candy maker Frank C. Mars. [2] He modelled it after his father's Milky Way bar, which was already popular in the US, adjusting the recipe to better suit European tastes.
Forrest Edward Mars Sr. (March 21, 1904 – July 1, 1999) was an American billionaire businessman and the driving force of the Mars candy empire.He is best known for introducing Milky Way (1924) and Mars (1932) chocolate bars, and M&M's (1941) chocolate, as well as orchestrating the launch of Uncle Ben's Rice.
Mars is a company known for the confectionery items that it manufactures, [14] such as Mars bars, 3 Musketeers, Milky Way bars, M&M's, Skittles, Snickers, Twix, and Bounty (chocolate bar). It also produces non-confectionery snacks, such as Combos , and other foods, including Ben's Original , and pasta sauce brand Dolmio , as well as pet foods ...
The property is named for the company's Milky Way candy bar. [2] During the Great Depression , the estate was the largest employer in Giles county. [ 2 ] [ 3 ] The estate is listed on the National Register of Historic Places as an historic district ; [ 2 ] [ 3 ] the farm and manor house are now used for weddings, tours, trail runs, & special ...
3 Musketeers is a candy bar made in the United States and Canada by Mars, Incorporated. It is a candy bar consisting of chocolate-covered, fluffy, whipped nougat . It is similar to the global Milky Way bar as well as the American version of the Milky Way bar (only without the latter's caramel topping).
Franklin Clarence Mars (September 24, 1883 – April 8, 1935) – founder of Mars, Inc. Invented the Milky Way bar. Ethel G. Kissack (September 29, 1882 – April 11, 1980) [9] – first wife of Frank C. Mars (married 1902, divorced) Forrest Edward Mars Sr. (March 21, 1904 – July 1, 1999) – son of Frank C. Mars and Ethel G. Mars. Invented M ...
He purchased another candy company, the Pendergast Candy Company of Minneapolis, in 1927, changing the name to Hollywood Brands in 1933. The Pendergast Company had discovered the method of making a fluffy nougat for candy bars, which was copied by Frank Mars for his Milky Way bars. [ 3 ]
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