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  2. Premium (marketing) - Wikipedia

    en.wikipedia.org/wiki/Premium_(marketing)

    Kellogg's Corn Flakes had the first cereal premium with The Funny Jungleland Moving Pictures Book. The book was originally available as a prize that was given to the customer in the store with the purchase of two packages of the cereal. But in 1909, Kellogg's changed the book give-away to a premium mail-in offer for the cost of a dime. Over 2.5 ...

  3. Discounts and allowances - Wikipedia

    en.wikipedia.org/wiki/Discounts_and_allowances

    Trade discounts are given to try to increase the volume of sales being made by the supplier. The discount described as trade rate discount is sometimes called "trade discount". Trade discount is the discount allowed on retail price of a product or something. for e.g. Retail price of a cream is 25 and trade discount is 2% on 25.

  4. ShopRite - Wikipedia

    en.wikipedia.org/wiki/ShopRite

    In 2010, ShopRite expanded its presence in Connecticut through the purchase of 11 former Shaw's stores. [10] In 2011–2013, ShopRite returned to the New York Capital District after exiting the market 23 years earlier. The SRS operating division opened stores in Niskayuna, Albany, Slingerlands, Colonie and North Greenbush. The Albany store ...

  5. Newport (cigarette) - Wikipedia

    en.wikipedia.org/wiki/Newport_(cigarette)

    In 2015, the R.J. Reynolds Tobacco Company acquired Newport and the entire Lorillard Tobacco Company for $27.4 billion. [ 6 ] [ 7 ] Until June 2016, ITG Brands continued to make Newport's for Reynolds in the former Lorillard plant in Greensboro, North Carolina .

  6. Zappos - Wikipedia

    en.wikipedia.org/wiki/Zappos

    US$2 billion (2015) Number of employees. 1,500+. Parent. Amazon. Website. zappos.com. Zappos.com is an American online shoe and clothing retailer based in Las Vegas, Nevada, United States. [ 1] The company was founded in 1999 by Nick Swinmurn and launched under the domain name Shoesite.com.

  7. Dutch auction - Wikipedia

    en.wikipedia.org/wiki/Dutch_auction

    $1.50 billion at 5.145% (lowest bid, highest coupon) In this example the percentage at high [clarification needed] is 66.66 percent, meaning that only $3 billion of the $4.5 billion at 5.130% get bonds. Bids are filled from the lowest yield (highest price) until the process raises the entire $10 billion. This auction clears at a yield of 5.130% ...

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