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Website. ray-ban .com. Ray-Ban is a brand of luxury sunglasses and eyeglasses created in 1936 by Bausch & Lomb. The brand is best known for its Wayfarer and Aviator lines of sunglasses. In 1999, Bausch & Lomb sold the brand to Italian eyewear conglomerate Luxottica Group for a reported $640 million. [1] [2]
1950s singer Buddy Holly helped popularise Wayfarers. Ray-Ban Wayfarer sunglasses and eyeglasses have been manufactured by Ray-Ban since 1952. Made popular in the 1950s and 1960s by music and film icons such as Buddy Holly, Roy Orbison and James Dean, Wayfarers almost became discontinued in the 1970s, before a major resurgence was created in the 1980s through massive product placements.
Those who wished to wear plastic frames but still liked the browline style flocked to "plastic browlines," plastic glasses with transparent lower portions and solid upper portions, which became a major frame style of the 1960s. 1970s–1990s Ray-Ban 3016 Clubmaster sunglasses. In 1971, Shuron sold their sixteen-millionth pair of Ronsirs.
Browlines quickly became popular in post-World War II America, and composed half of all eyeglass sales throughout the 1950s. Ray-Ban introduced the Wayfarer sunglasses in 1952. Plastic eyeglasses mounted in popularity throughout the 1950s and into the 1960s, ultimately supplanting tortoiseshell as the most popular material for eyeglass frames.
You should also measure your current frames to make sure the new ones are a similar size. Pair offers only about 10 frame styles each for men and women, with five available for kids.
On 1 October 2018 the new holding company EssilorLuxottica was founded, resulting in combined market capitalization of approximately €46.3 billion as of the date of the merger announcement. Eyewear brands Persol sunglasses Ray-Ban's Aviators. Luxottica's two main product offerings are sunglasses and prescription frames.