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2. Psychological pricing - Wikipedia

   en.wikipedia.org/wiki/Psychological_pricing

   Psychological pricing (also price ending or charm pricing) is a pricing and marketing strategy based on the theory that certain prices have a psychological impact. In this pricing method, retail prices are often expressed as just-below numbers: numbers that are just a little less than a round number, e.g. $19.99 or £2.98. [1]

3. The Other Woman (2014 film) - Wikipedia

   en.wikipedia.org/wiki/The_Other_Woman_(2014_film)

   The Other Woman opened at number one in North America on April 25, 2014, in 3,205 theaters debuting atop the weekend box office with earnings of $24.7 million across the three days. The film grossed $83.9 million in the United States and Canada, and $112.8 million in other territories, for a worldwide total of $196.7 million, against a ...