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Red Lobster is in trouble. Its solution: all-you-can-eat lobster, just months after an endless shrimp promotion led to deep losses that the company is still trying to dig out of. In celebration of ...
According to Red Lobster’s filing, “Endless Shrimp” was historically a limited-time promotion. However, former CEO Paul Kenny decided to add it as a permanent menu item in May 2023 despite ...
The troubled Red Lobster restaurant chain is closing down at least 48 of its roughly 650 branches across the US, according to a restaurant liquidation company. Neal Sherman, the chief executive of ...
The pandemic and labor costs aren't the only culprit of Red Lobster's declining profits. Those all-you-can-eat promotions have also caused a toll. Its $20 Ultimate Endless Shrimp deal cost the ...
Red Lobster promised customers an endless supply of shrimp for $20 — a gamble the struggling restaurant chain hoped would help pull it out of its pandemic doldrums. But Americans, and their ...
According to the bankruptcy filing, the restaurants' guest count is still about 30% below its pre-pandemic level. Over the last year, its operating earnings have fallen by 60%. The chain lost $76 ...
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