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Web analytics is the measurement, collection, analysis, and reporting of web data to understand and optimize web usage. Learn about the basic steps, categories, and metrics of web analytics, as well as the tools and vendors that provide web analytics services.
Website audit is a full analysis of all the factors that affect a website's visibility in search engines. Learn about the different types of website audits, such as security, competitive, conversion, technical and link audits, and their goals and methods.
This is a list of web analytics software used to collect and display data about visiting website users. Self-hosted software. Free / Open source This is a ...
Learn about the history, techniques, and benefits of SEO, the process of improving website traffic from search engines. Find out how SEO relates to Google, the most popular and influential search engine in the world.
Google Analytics is a web analytics service that tracks and reports website and mobile app traffic and events. It offers various features such as real-time analytics, e-commerce reporting, predictive metrics, and custom reports.
Matomo, formerly Piwik, is a cross-platform application that tracks online visits to websites and displays reports for analysis. It is used by over a million websites, including public administrations, and has features such as API support, WordPress plugin and crowdfunding.
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