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Vanity sizing, or size inflation, is the phenomenon of ready-to-wear clothing of the same nominal size becoming bigger in physical size over time. [1] [2] [3] This has been documented primarily in the United States and the United Kingdom. [4] The use of US standard clothing sizes by manufacturers as the official guidelines for clothing sizes ...
There is no mandatory clothing size or labeling standard in the US, though a series of voluntary standards have been in place since the 1930s. The US government, however, did attempt to establish a system for women's clothing in 1958 when the National Bureau of Standards published Body Measurements for the Sizing of Women's Patterns and Apparel ...
The most common size category. For women of about average height (5 ft 4 in) with an average bust height and an hourglass figure. Dress sizes may be given as girth at the bust in inches (e.g., 36), but even-numbered sizes from 2 to 16 are more common. Categorical sizes range from XS (extra-small) to XL (extra-large).
The joint European standard for size labelling of clothes, formally known as the EN 13402 Size designation of clothes, is a European standard for labelling clothes sizes. The standard is based on body dimensions measured in centimetres , and as such, and its aim is to make it easier for people to find clothes in sizes that fit them.
These sizes definitely seem to be wrong in the conversion from US sizes to UK/EU. For example the page lists UK sizes as being the US size plus six, so a USA 2 is a UK 8 and a USA 4 is a UK 10. Whereas, the conversion charts for Overstock.com and ebay.com both list the UK size as being only two greater than the US size.
By the early 1920s, Lane Bryant started selling clothing under the category 'For the Stout Women', which ranged between a 38-56 inch bustline. Evans, a UK-based plus-size retailer, was founded in 1930. In the 1920s, small boys' clothing store, Brody's in Oak Park Mich (now Bloomfield) started the "Husky" size clothing. [citation needed]
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