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2. Buy one, get one free - Wikipedia

   en.wikipedia.org/wiki/Buy_one,_get_one_free

   The economist Alex Tabarrok has argued, that the success of this promotion lies in the fact that consumers value the first unit significantly more than the second one. So compared to a seemingly equivalent "Half price off" promotion, they may only buy one item at half price, because the value they attach to the second unit is lower than even the discounted price.

3. Where to shop today's best sales: 25% off an iPad, 20% off ...

   www.aol.com/lifestyle/where-to-shop-todays-best...

   Le Creuset Signature Round Dutch Oven, 5.5 Quart. Cook like Ina Garten this fall and winter with the queen's favorite 5.5-quart Dutch oven, now 20% off at Sur La Table. You can score the stunner ...

4. We are the 99% - Wikipedia

   en.wikipedia.org/wiki/We_are_the_99%

   We are the 99%. We are the 99% is a political slogan widely used and coined during the 2011 Occupy movement. The phrase directly refers to the income and wealth inequality in the United States, with a concentration of wealth among the top-earning 1%. It reflects the understanding that "the 99%" are paying the price for the mistakes of a tiny ...

5. Virgil Abloh - Wikipedia

   en.wikipedia.org/wiki/Virgil_Abloh

   —Abloh on the inspiration behind founding high-end streetwear label, Off-White. Abloh founded his first fashion house and second business overall in 2013 with the high-end streetwear brand Off-White, designing a logo inspired by Ben Kelly. Based in Milan, Italy, the company was described by Abloh as "the gray area between black and white as the color off-white" to investors and fashion ...

6. 1% rule - Wikipedia

   en.wikipedia.org/wiki/1%_rule

   1% rule. In Internet culture, the 1% rule is a general rule of thumb pertaining to participation in an Internet community, stating that only 1% of the users of a website actively create new content, while the other 99% of the participants only lurk. Variants include the 1–9–90 rule (sometimes 90–9–1 principle or the 89:10:1 ratio), [1 ...

7. Pareto principle - Wikipedia

   en.wikipedia.org/wiki/Pareto_principle

   The Pareto principle may apply to fundraising, i.e. 20% of the donors contributing towards 80% of the total. The Pareto principle (also known as the 80/20 rule, the law of the vital few and the principle of factor sparsity [1] [2]) states that for many outcomes, roughly 80% of consequences come from 20% of causes (the "vital few").