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Flyer (pamphlet) A flyer (or flier) is a form of paper advertisement intended for wide distribution and typically posted or distributed in a public place, handed out to individuals or sent through the mail. Today, flyers range from inexpensively photocopied leaflets to expensive, glossy, full-color circulars.
As compared to a flyer or a handbill, a printed brochure usually has higher-quality paper and more color and is folded or stapled at the seam. Because the goal of a marketing brochure is typically to assist in the sales or distribution of products and services, the wording in the brochure is often very positive, with "glowing terms" to describe ...
The general form of letterpress printing with a platen press shows the relationship between the forme (the type), the pressure, the ink, and the paper. Letterpress printing is a technique of relief printing for producing many copies by repeated direct impression of an inked, raised surface against individual sheets of paper or a continuous roll ...
Four decades ago, a rare earth processing plant on France's Atlantic coast was one of the largest in the world, churning out materials used to make colour televisions, arc lights and camera lenses.
A method of full-color printing is six-color process printing (for example, Pantone's Hexachrome system) which adds orange and green to the traditional CMYK inks for a larger and more vibrant gamut, or color range. However, such alternate color systems still rely on color separation, halftoning and lithography to produce printed images.
Thermal paper (often supplied in roll form, and sometimes referred to as an audit roll) is a special fine paper that is coated with a material formulated to change color locally when exposed to heat. It is used in thermal printers, particularly in inexpensive devices such as adding machines, cash registers, and credit card terminals and small ...
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