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Levi Strauss & Co. (/ ˈ l iː v aɪ ˈ s t r aʊ s / LEE-vy STROWSS) is an American clothing company known worldwide for its Levi's (/ ˈ l iː v aɪ z / LEE-vyze) brand of denim jeans.It was founded in May 1853 [9] when German-Jewish immigrant Levi Strauss moved from Buttenheim, Bavaria, to San Francisco, California, to open a West Coast branch of his brothers' New York dry goods business.
For one, the first Gap store opened on Aug. 22, 1969, on Ocean Avenue in San Francisco. The store — called The Gap — sold everything from Levi's ( LEVI ) jeans to cassettes.
In 1969, Don Fisher, a California commercial real estate broker specializing in retail store location, enlisted the help of his friend, Walter Haas Jr., President of Levi Strauss & Co. Fisher was inspired by the sudden success of 'The Tower of Shoes' in an old Quonset hut in a non-retail industrial area of Sacramento, California, [14] [15] that drew crowds by advertising that no matter what ...
Levi Strauss. Levi Strauss ( / ˈliːvaɪ ˈstraʊs / LEE-vy STROWSS; born Löb Strauß, German: [løːp ˈʃtʁaʊs]; February 26, 1829 – September 26, 1902) was a German-born American businessman who founded the first company to manufacture blue jeans. His firm of Levi Strauss & Co. (Levi's) began in 1853 in San Francisco, California. [ 1][ 2]
Sales of denim skirts, jumpsuits and dresses all at least doubled in the latest quarter, Gass said. Western shirts sales are also up significantly, she said, especially on the women’s side. Levi ...
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