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The Betty Crocker Cookbook is a cookbook written by staff at General Mills, the holders of the Betty Crocker trademark. The persona of Betty Crocker was invented by the Washburn-Crosby Company (which would later become General Mills) as a feminine "face" for the company's public relations. [1] Early editions of the cookbook were ostensibly ...
Betty Crocker is a cultural icon, as well as brand name and trademark of American Fortune 500 corporation General Mills. The name was first developed by the Washburn ...
2. Celery Victor. Celery Victor, a marinated celery salad invented in the early 1900s, is exactly that: a salad. This seems to be presented like an entrée, and that simply ain't gonna cut it.
3. Green Bean Casserole. One of the most enduring recipes on this list, green bean casserole has been a polarizing staple at family gatherings since its birth in a Campbell Soup Co. test kitchen ...
Between 1951 and 1958, the second edition sold 732,004 copies. The book featured step-by-step photographs to accompany the instructions and many of the recipes recommended the use of various pre-packaged foods. While the Betty Crocker brand had existed since the 1920s, this cookbook was the first of many Betty Crocker cookbooks.
Radio voice of brand character "Betty Crocker", mascot for General Mills. Agnes White Tizard (July 10, 1895 – March 28, 1979) was an American home economist and nutrition consultant who worked for General Mills and was associated with the brand character Betty Crocker. [1] Tizard was the voice of Crocker on the radio for 20 years, and wrote ...
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