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  2. Cross-selling - Wikipedia

    en.wikipedia.org/wiki/Cross-selling

    Cross-selling is a sales technique involving the selling of an additional product or service to an existing customer. In practice, businesses define cross-selling in many different ways. Elements that might influence the definition might include the size of the business, the industry sector it operates within and the financial motivations of ...

  3. Consumer behaviour - Wikipedia

    en.wikipedia.org/wiki/Consumer_behaviour

    Consumer behaviour is the study of individuals, groups, or organisations and all the activities associated with the purchase, use and disposal of goods and services. Consumer behaviour consists of how the consumer 's emotions, attitudes, and preferences affect buying behaviour. Consumer behaviour emerged in the 1940–1950s as a distinct sub ...

  4. Market penetration - Wikipedia

    en.wikipedia.org/wiki/Market_penetration

    Market penetration refers to the successful selling of a product or service in a specific market, and it is a measure of the amount of sales volume of an existing good or service compared to the total target market for that product or service. [2] Market penetration involves targeting on selling existing goods or services in the targeted ...

  5. PhonePe - Wikipedia

    en.wikipedia.org/wiki/PhonePe

    PhonePe is an Indian digital payments and financial services company [5] headquartered in Bengaluru, Karnataka, India. [6] [7] PhonePe was founded in December 2015, [2] by Sameer Nigam, Rahul Chari and Burzin Engineer. [8] The PhonePe app, based on the Unified Payments Interface ( UPI ), went live in August 2016. [9]

  6. Foreign direct investment - Wikipedia

    en.wikipedia.org/wiki/Foreign_direct_investment

    A foreign direct investment ( FDI) refers to purchase of an asset in another country, such that it gives direct control to the purchaser over the asset (e.g. purchase of land and building). In other words, it is an investment in the form of a controlling ownership in a business, in real estate or in productive assets such as factories in one ...

  7. Telugu Wikipedia - Wikipedia

    en.wikipedia.org/wiki/Telugu_Wikipedia

    The Telugu Wikipedia ( Telugu: తెలుగు వికీపీడియా) was begun on 10 December 2003 by Venna Nagarjuna, who is known for Padma (a system for transforming text in Indic scripts among open-source and proprietary formats). On 28 August 2016, its article count was 65,048—fifth among the Indian-language Wikipedias ...

  8. Customer relationship management - Wikipedia

    en.wikipedia.org/wiki/Customer_relationship...

    v. t. e. Customer relationship management ( CRM) is a process in which a business or other organization administers its interactions with customers, typically using data analysis to study large amounts of information. [1] CRM systems compile data from a range of different communication channels, including a company's website, telephone (which ...

  9. Folklore - Wikipedia

    en.wikipedia.org/wiki/Folklore

    Folklore is the body of expressive culture shared by a particular group of people, culture or subculture. This includes oral traditions such as tales, myths, legends, proverbs, poems, jokes, and other oral traditions.