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The TRESemmé brand was launched in 1947 by Godefroy Manufacturing, and was bought in 1968 by Alberto-Culver, a manufacturer of hair and skincare products. The original intention was to only distribute the products of the brand within beauty salons; however, as the product line became more popular, it was marketed to supermarkets and pharmacies.
Pepsodent – dental (outside of the United States) (P/S in Vietnam) Pinuk – body wash, shampoo, and conditioner (Israel) Pond's – beauty lotion, anti-ageing, beauty cleansing foam, lightning toner and lightening cream (Elida Beauty & Pond's Institute) Pond's Men – Facial Wash And Cream (Pond's Institute)
Alberto-Culver was purchased by consumer goods company Unilever on September 27, 2010 for US$3.7 billion. The terms of the acquisition required Unilever to divest selected hair care brands and its entire food business in the USA to other companies to satisfy antitrust concerns (in the late 1990s, Unilever had purchased Alberto-Culver's historic Chicago rival, Helene Curtis).
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Unilever. Unilever PLC is a British multinational fast-moving consumer goods company founded on 2 September 1929 following the merger of British soap maker Lever Brothers and Dutch margarine producer Margarine Unie. It is headquartered in London . The company's products include baby food, beauty products, bottled water, breakfast cereals ...
Price increases had a part to play in the growth, but less so compared to personal care products, Unilever noted. LVMH, on the other hand, is a much bigger company in size, scope and variety of ...
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