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To promote sales of Converse All Star shoes to basketball players, Taylor held basketball clinics in high school and college gyms and YMCAs all across the United States and taught the fundamentals of the game. During the 1926–27 season Taylor also served as a player-manager of the company-sponsored basketball team called the Converse All Stars.
In 1922, basketball player Charles H. "Chuck" Taylor walked into Converse complaining of sore feet, and Converse gave him a job as a salesman and ambassador. He promoted the shoes around the U.S., and in 1932 Taylor's signature was added to the All-Star patch on the high-topped sneakers.
Another of Taylor's promotional tools was the annual Converse Basketball Yearbook, which he developed in 1922 and was enlarged in 1929. The yearbook commemorated the best players, trainers, teams and the greatest moments of the sport, as well as providing good publicity for Taylor's clinics and the Converse company's All Star basketball shoes.
All star shoes. But, according to a few theorists, these two holes aren't so much for aesthetic purposes as they are for functionality. Some say the holes allow your feet to breathe easier ...
Sneakers. Sneakers ( US) or trainers ( UK ), also known by a wide variety of other names, are shoes primarily designed for sports or other forms of physical exercise but which are also widely used for everyday casual wear . Since their popularization by companies such as Converse, Nike and Spalding in the mid 20th century, they have become ...
Olivia Wilde has been one of the most buzzed-about celebrities in the world this past week. While Wilde prefers this style of Converse in their staple white shade, these are up for grabs in ...
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