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H & M Hennes & Mauritz AB is a multinational fashion retailer headquartered in Sweden. Known for its fast fashion business model, H&M offers affordable clothing, accessories, and homeware. The company has a significant global presence, operating thousands of stores across 75 geographical markets and employing over 100,000 people worldwide.
H&M (Hennes & Mauritz), possibly the most well-known Scandinavian fashion brand, [8] is a Swedish based clothing line which began in 1947 in Västerås, Sweden, that has expanded worldwide. Starting out with only women's clothing, the company now sells men's, women's, and children's apparel, as well as home design products.
The brand is described as "creating contemporary minimalist collections for mid-range prices" [ 2] for women and men. COS is an abbreviation of “Collection of Style.”. The brand advertises a design ethos of pieces made to last beyond the season with a focus on craftsmanship, and of using sustainably sourced materials for its products. [ 3]
Between 1960 and 1979, the company rapidly expanded, with 42 stores across Europe, and began producing clothing for women, men, and children. [15] The foundation for expansion into the global market was laid in the 1980s when H&M acquired Rowells, a Swedish mail order company, and used its networks to sell fast fashion by catalog and mail order ...
Modern Swedish clothing is internationally influenced. In recent years, Sweden has gotten more involved in the fashion industry, headquartering best-known brands like Hennes & Mauritz (operating as H&M), J. Lindeberg (operating as JL), Tiger of Sweden , Acne Jeans and Filippa K within its borders.
Johansson grew up in Ronneby, an hour away from Stockholm, Sweden. As a youth, she shopped often at H&M, calling it the "heaven of fashion". After first thinking about becoming a veterinarian, Johansson instead pursued art science studies and archaeology at Gothenburg and Lund universities – it was then that she realized she wanted a career involving artistic creativity.
111,464. Multinational networking and telecommunications equipment and services company in Stockholm. After 23 years on the list, the firm has dropped from a high of 133 in 2001. 482. H&M. $22,618. 114,586. Swedish multinational clothing retailer; it is the second largest firm of its type and operates in 62 countries.
Johan Lindeberg founded the J.Lindeberg brand in 1996. Lindeberg, who had been the marketing director of Diesel, resigned from his duties at the Italian denim brand to create his own brand. Lindeberg launched his brand, J.Lindeberg, during the summer of 1996 in Stockholm and New York City simultaneously. Lindeberg served as Creative Director ...
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