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2. Sales promotion - Wikipedia

   en.wikipedia.org/wiki/Sales_promotion

   Sales promotion is one of the elements of the promotional mix. The primary elements in the promotional mix are advertising, personal selling, direct marketing and publicity / public relations. Sales promotion uses both media and non-media marketing communications for a predetermined, limited time to increase consumer demand, stimulate market ...

3. Promotion (marketing) - Wikipedia

   en.wikipedia.org/wiki/Promotion_(marketing)

   The aim of promotion is to increase brand awareness, create interest, generate sales or create brand loyalty. It is one of the basic elements of the market mix, which includes the four Ps, i.e., product, price, place, and promotion. [ 1] Promotion is also one of the elements in the promotional mix or promotional plan.

4. Buy one, get one free - Wikipedia

   en.wikipedia.org/wiki/Buy_one,_get_one_free

   Buy one, get one free. " Buy one, get one free " or " two for the price of one " is a common form of sales promotion. Economist Alex Tabarrok has argued that the success of this promotion lies in the fact that consumers value the first unit significantly more than the second one. So compared to a seemingly equivalent "Half price off" promotion ...

5. Target Circle Week returns: Save up to 50% during the ... - AOL

   www.aol.com/lifestyle/target-circle-week-returns...

   Target is the latest mega-retailer to throw their hat in the ring next month. Announced earlier this week, Target Circle Week is headed our way. This year, the savings event will run from Sunday ...

6. Federal Reserve responses to the subprime crisis - Wikipedia

   en.wikipedia.org/wiki/Federal_Reserve_responses...

   Between 18 September 2007 and 30 April 2008, the target for the Federal funds rate was lowered from 5.25% to 2% and the discount rate was lowered from 5.75% to 2.25%, through six separate actions. [5] [6] The discount rate is the interest rate charged to commercial banks and other depository institutions on loans they receive from their ...

7. Preferred stock - Wikipedia

   en.wikipedia.org/wiki/Preferred_stock

   Sustainable finance. v. t. e. Preferred stock (also called preferred shares, preference shares, or simply preferreds) is a component of share capital that may have any combination of features not possessed by common stock, including properties of both an equity and a debt instrument, and is generally considered a hybrid instrument.