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In 1950, he developed the world's first animal-based protein dry dog food and called it Iams 999. [1] [6] In 1969, Paul Iams wanted to differentiate the new formula from other Iams products. Iams chose to name this new formula "Eukanuba", a term originated by jazz era personality Hoagy Carmichael, meaning "the tops" or "something supreme".
2007 pet food recalls. Beginning in March 2007, there was a widespread recall of many brands of cat and dog foods due to contamination with melamine and cyanuric acid. The recalls in North America, Europe, and South Africa came in response to reports of kidney failure in pets. Initially, the recalls were associated with the consumption of ...
IAMS’s last dog food recall occurred in 2013. In August 2013, IAMS voluntarily recalled several dry dog foods and cat foods due to possible Salmonella contamination.
To raise awareness of Iams' product, Mathile spent weekends at dog shows, handing out samples that his children helped him package in their basement. In 1975, after shortages of ingredients almost drove the company under, Mathile purchased a 50%-ownership interest in the company from founder and owner Paul Iams for $100,000. [ 7 ]
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Iams SO GOOD! Hosts Concert for Dogs Concert set to celebrate real love between people and pets at the launch of new Iams SO GOOD! TORONTO--(BUSINESS WIRE)-- On June 8, 2013, Iams is celebrating ...
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