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Publishers Clearing House ( PCH) is an American company founded in 1953 by Harold Mertz. It was originally founded as an alternative to door-to-door magazine subscription sales by offering bulk mail direct marketing of merchandise and periodicals. They are most widely known for their sweepstakes and prize -based games which were introduced in 1967.
Deal-of-the-day (also called daily deal or flash sales or one deal a day) is an ecommerce business model in which a website offers a single product for sale for a period of 24 to 36 hours. Potential customers register as members of the deal-a-day websites and receive online offers and invitations by email or social networks .
Sweepstake. In the United States, a sweepstake is a type of contest where a prize or prizes may be awarded to a winner or winners. [1] Sweepstakes began as a form of lottery that were tied to products sold. [2] In response, the FCC and FTC refined U.S. broadcasting laws (creating the anti-lottery laws). [3]
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